GREEN BILLBOARD The issue about the billboard that created a bad image for the cityscape has been criticized and argued for quite some time. FOURART has raised this subject that majority producer ignored. We take a deep thought and analyzing of how we would apply our billboard to be presented and created a good view for the city and yet gives a message that encourage the good awareness of the world around us. After all those thought, we decide to lunch our “GREEN BILLBOARD” campaign. This campaign divided into multiple phrases. The first phrase is directly concern about the cityscape. We come up with the concept of “BILLBOARD TREE”. The Idea is to change to empty billboard which usually cover with left over galvanized iron to safe the cost, into the tree image which would be in harmony with the tree around the area or create the vertical garden for the high density building area. This operation will create a good view for the city and encourage the environmental concern idea. With the support from the client and other organization.
On the further phrases we would go
on with the actual green system, such as the green power, and ecological
oriented project to actual breathe the life into our BILLBOARD TREE.
Give a life to our BILLBOARD TREE with FOURART .Your support is
highly appreciated. ..
